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0% Financing

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0% Financing

Because the perfect piece of jewelry sometimes falls outside your immediate budget, Long Jewelers provides financing with as little as 0% through Wells Fargo.

Applying for financing only takes minutes, but you must have an established credit card and a driver’s license or accepted form of ID. If the 0% program does not work for you, Wells Fargo offers many other plans that are sure to meet your needs, subject to credit approval.

Our easy credit extension policy allows you to purchase the jewelry of your dreams and stretch the payments over a more comfortable period of time. 0% financing is another reason “You Belong at Long Jewelers”!

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Over 30 Years in Business

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Over 30 Years in Business

Long Jewelers has a long and proud history of serving the greater Hampton-Roads community for over 30 years. Our commitment to bringing our clients the finest jewelry, diamonds and gems, as well as full services at the greatest values possible is a promise we have always maintained.

Our commitment to a highly trained staff insures that each member of the Long Jewelers “family” receives the best care and advice possible. “Putting the customer first is always our main concern”, says David Long, Owner and President.

Being locally owned and operated means that Long Jewelers has a stake in the community, supporting many local charitable efforts and causes.

Quality, value, selection and service make it easy to understand why “You Belong at Long Jewelers!”

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Exceptional Prices

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Exceptional Prices

Long Jewelers can offer exceptional diamond pricing because rather than selling you a diamond, we serve as your personal diamond broker, bringing our experience, knowledge and reputation and placing them at your service. We have been providing advice to Hampton Roads diamond clients for over 30 years.

Our standards in choosing your diamond are higher than most grading reports, ensuring that you get the best value for your money. Because we value our reputation as diamond brokers, “You Belong at Long Jewelers”!

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Lifetime Guarantee

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Lifetime Guarantee

Long Jewelers is proud to represent some of the most highly reputable jewelry companies in the industry, including; Hearts on Fire, Forevermark, Martin Flyer, Verragio and ALOR. Because of this, it is with confidence and pride that we guarantee our fine jewelry to be free of defects in material or craftsmanship. We will repair or replace any purchase found to be defective at no cost to you. This guarantee does not extend to normal wear and tear.

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Lifetime Diamond Upgrade

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Lifetime Diamond Upgrade

Having tremendous confidence in the diamonds that we provide, it is easy to reason why we can provide a lifetime diamond upgrade on our loose diamonds and diamond stud earrings.

With every purchase, we always offer free cleaning, polishing, inspection and appraisal services for your diamond purchases.

If you ever decide to upgrade your diamond or diamond studs, we will give you the full amount you paid toward another of greater value. Confidence in the value of your purchase is another reason, “You Belong at Long Jewelers”!

Everything You Need to Know about Your Diamond’s Certification or Grading Report

Buying a diamond to complete your engagement ring is one of the most important steps of the process, but the different diamond reports out there can make this confusing. Keep reading for more information on the most popular diamond certifications used today!

Everything You Need to Know about Your Diamond’s Certification or Grading Report

Different aspects of diamonds are measured according to criterion from various institutions. The most common reports in the industry rank diamonds on many scales, and it is important to be familiar with them when purchasing a diamond.

Diamonds don’t just get gradings from one single entity. There are a multitude of institutions that claim to have the most accurate and consistent grading methods. A diamond certification from one institution is not necessarily equal to another. A report from one agency may raise the price of a stone, while another may not be reputable at all. Knowing which grade reports to focus your attention on will help you find the right diamond for you.

American Gem Society Laboratories

The AGS, also known as the American Gem Society Laboratories, has been a diamond grading institution for the better part of a century. Since the 1990s, they have operated as a non profit organization.

This organization uses a unique ‘cut grading’ method that no other diamond grading institution uses. AGS diamond reports are the simplest to understand in the industry, basing many criteria on visual impact. Proportion, size to weight ratio, light leakage, dispersion, and finish are all included in an AGS diamond certification. Oval, round, princess, emerald, and cushion cut diamonds are graded by this institution. A positive AGS certification can increase the price of a diamond, but generally has little impact.

International Gemological Institute

Another diamond grading agency is the International Gemological Institute. The IGI is the second most widely known diamond evaluation institution. Visual surface characteristics make up the body of these grade reports. Aspects like clarity and color are graded by the IGI.

However, the accuracy of a diamond certification from the IGI is widely debated. Many people find a high rating from the IGI to be very meaningful, and are willing to pay a premium. Others place no stock in these reports. Because of this, the price of a diamond is not affected by an IGI report. Be aware of the controversy when viewing these reports.

Loose Diamonds Certification at Long Jewelers

Gemological Science International

Gemological Science International is an extremely new diamond grading agency. The GSI is only a few years old and has made its name catering to large chain jewelers like Kay Jewelers or Jared’s. This agency gained momentum mostly by undercutting other institution’s prices to gain business from these chains.

In the industry, Gemological Science International grade reports are seen as inconsistent and inaccurate. Their grading is much looser than any other certification in the industry today. When looking to purchase a diamond, it is better not to take into account a grading or certification from the GSI. Due to this unreliability, prices of diamonds are not affected by any GSI grade reports.

Gemological Institute of America

The Gemological Institute of America, also known as the GIA, has the most accurate and consistent grading techniques in the industry. The GIA’s grading practices have become the global industry’s gold standard. The Gemological Institute of America is a not for profit organization.

There are two reports that the GIA will issue a diamond - a grade report and a diamond dossier. The only difference between these two is that a grade report includes a diamond plot, while a dossier does not. These are thorough certification reports, each with their own unique ID number. A corresponding number may be found on the girdle of any particular graded diamond. A GIA certificate will raise the price of a diamond as much as 25 percent, due to its accuracy and consistency. When purchasing a diamond, be sure to read the GIA report closely.

For more information or to begin a purchase, contact Long Jewelers at 757-498-1186 or visit our website. 

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